News

Cisco and Facebook collaborating on free Wi-Fi project

Cisco and Facebook collaborating on free Wi-Fi project

GET CONNECTED: Facebook and Cisco could bring free Wi-Fi to a business near you. Photo: Reuters

NEW YORK (Reuters) – Cisco Systems Inc said on Wednesday it was working with Facebook Inc to offer free Wi-Fi Internet access to consumers at public places such as hotels or retail stores using their Facebook log-in.

A visitor could check in at a hotel without having to line-up at a front desk by simply signing in via the Facebook application on a smartphone, Cisco said.

The company also demonstrated how it might work at a hospital as Chief Executive Officer John Chambers gave a speech at the Interop technology conference in New York.

Chambers said retailers could deliver tailored promotions or information to consumers who check in through Facebook when they arrive at a store.

Cisco said some customers of its Connected Mobile Experience Wi-Fi technology are currently testing the system.

While Cisco is looking to sell network equipment, Facebook appears to be following arch-rival Google Inc in collecting data on the shopping and Web browsing habits of customers so it can offer targeted ads.

Earlier this year, Google announced plans to bring free wireless Internet access to 7,000 Starbucks Corp cafes across the United States.

As part of their deal, Google will also help develop a version of the Starbucks Digital Network available to customers, putting it in a strong position to offer targeted advertising and promote the music and other media it sells.

Recent Headlines

in Entertainment

This weekend in entertainment history

elvis

A look at the Hollywood headlines that went down in history.

in Sports

USC coach confirms Josh Shaw will play vs UCLA

shaw

Cornerback Josh Shaw will play for Southern California in its rivalry showdown against UCLA, although his role hasn't been determined.

in Local Sports

WWU falls to Azusa Pacific at WRCC

1461269_10152628943539317_4291927070880069130_n

Western Washington University fell to Azusa Pacific University 79-74 on Friday night.

in Local Sports

Prep Football State Playoff Scoreboard

high school football scoreboard dl

All the scores from the prep football playoff action.

in Local Sports

Eastern Washington races past Portland St.

Courtesy of Eastern Washington University

Eastern Washington scored six TDs after halftime, defeating Portland State 56-34 Friday night and winning its third-straight Big Sky Conference championship.